Links for April 2, 2017

Why Manic Panic Hair Dye Is Still Cool

Authenticity is the holy grail of every fan object; the goal of every marketing platform. It’s the glue that allows a group of otherwise completely normal people to devote parts of their lives to an inherently commercial object. Whether that object is a celebrity, piece of media, or product, fandom relies on a belief in the good intentions of its owners. By buying into what Manic Panic means, fans are trusting its makers with a very personal piece of their identity. It’s a hard bond to fake, and an impossible one to fake for very long, not even with vast amounts of market research and funding. And it’s totally impossible to “sprinkle some authenticity” over a product whose origins and ownership are suspect. “People really like that it’s a company that’s founded by punk rockers, not some business people who want to cash in on a trend,” says Snooky.

How inner city apartment developments have killed Australian rock’n’roll

Rock’n’roll music is made to be played in pubs and bars, where amplification is needed to be heard over the crowd. And playing with amps and loud drum kits requires musicians to have access to a space where noise can be made.

The space where this typically happened was so universal that it defined an entire genre: the garage band. So what happens when there are no more garages?

If we assume Byrne is right, you’d expect two things to happen. One, that the loudest music of our age to not come out of inner cities anymore. And two, that the music from cities will not be rock music.

Hi Stranger